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Press

What they’re saying, at length.

Coverage, awards, assets and a fact sheet, for anyone writing about the Number.

For interviews, contact our press office. We reply within one business day and never before 9 a.m.¹

STRATA has been covered by five publications, awarded four prizes and certified to three standards. Everything a journalist needs is below, including our founder’s portrait, our logo in two arrangements, and a fact sheet that has been checked by our Head of Number Integrity, twice.

Five publications

Coverage.

Ten quotations from five publications, reproduced with permission and without context.

The Lumbar Review

The monthly journal of spinal culture, since 1961.

The most serious pillow ever made, by people who appear to have no other interests.

Constance Varga, Senior Editor

STRATA does to the pillow what the metric system did to the inch.

Editorial

Loft Quarterly

Four issues a year on height, softness and the space between.

One hundred layers sounds like a gimmick until you reach your Number. Then it sounds like ninety-nine too few for everyone else.

Reuben Ashgrove, Contributing Editor

Best in Loft, and it isn’t close.

Best in Loft 2026 citation

Night Mode

A weekly magazine about the eight hours nobody photographs.

I found my Number on Night 8. I have since found it difficult to discuss anything else.

Tamsin Okoro, Features

A pillow that asks you to pay attention, and rewards you for it.

Product of the Week

Fathom

Long-form reporting on depth, in every sense.

Somewhere between a pillow and a philosophy. The Void Layer alone deserves a chapter.

Ilse Brandvold, Staff Writer

The founders speak about layers the way other people speak about their children: individually, and with favourites.

Profile, Spring issue

The Cervical Times

News for the upper spine. Daily.

Our entire newsroom has a Number now. Productivity is up. Arguments about Layer 33 are also up.

Editor’s Letter

A 41.7% improvement in alignment. We checked the study. Then we checked our necks.

Science Desk

Four prizes

Awards.

Displayed on a shelf, because that is where awards go.

  • Best in Loft 2026

    Loft Quarterly

    For a product that made loft a number, and made the number personal.

  • The Golden Zipper

    The Guild of Closure Engineers

    Awarded for the three-sided, 3,000-cycle zipper, described by the judges as ‘unnecessary, magnificent, and very smooth’.

  • The Night-Tested Seal

    The Night-Testing Council

    Granted after 3,000 consecutive test nights without a single layer out of order.

  • The Aldous Prize for Restraint

    The Society for Considered Objects

    For the Void Layer™, ‘the most restrained material innovation of the decade’.

Certified to three standards

  • Loft Certified

    Every layer’s thickness verified to within 0.05 mm.

  • ISO-100 Layer Compliant

    Meets the voluntary standard for pillows of exactly one hundred layers. STRATA is the only pillow to which it applies.

  • Night-Tested

    Each production batch is slept on for a minimum of 30 nights by our staff before release.

Assets

Press kit.

Every file below is the real file. Right-click is permitted.

Assets may be used for editorial coverage of STRATA. Please do not crop the Void Layer out of cross-sections. It is small, but it is ours.

Product renders

STRATA at 100, 52 and 12 layers, on linen, in natural light.

Checked twice

Fact sheet.

Company
PILLOWSLAYER (STRATA Sleep Sciences, Inc.)
Founded
2019, Pellham Ford
Founder
Ines Wrenfield
Product
STRATA™ 100-Layer Pillow
Layers
100, in 7 strata and 8 material families
Pricing
From $899 (STRATA Lite) to $2,399 (STRATA Twin)
Certified sleepers
28,114
Average rating
4.97 out of 5
Median Number
52
Average nights to Number
11.3
Employees
64, and one cat (Lattice)
Headquarters
The Old Linen Mill, Pellham Ford

Moving pictures

Films.

One film at thirty seconds. Three at nine, held upright.

A 100-layer stack is removed from the bottom while a counter falls from 100 to 52 over the nights, then an end card reads ‘Find your Number.’

Find Your Number. Our thirty-second film.

Three vertical cuts: One Hundred, Find Your Number, and Layer 33.

  • One Hundred, vertical

    The hero film, remixed for vertical: layers assemble, the count falls, a Number appears.

    Download filmMP4, 9:16

  • Find Your Number, vertical

    The ad, cut to nine seconds: the crate, the fan of layers, the tagline card.

    Download filmMP4, 9:16

  • Layer 33, vertical

    Nine seconds with the most famous squeak in sleep.

    Download filmMP4, 9:16

For the last paragraph

Boilerplate.

Approved for use at the foot of any article. Please do not shorten it.

PILLOWSLAYER makes STRATA™, the 100-layer pillow. Founded in 2019 by Ines Wrenfield in Pellham Ford, the company operates the STRATA Sleep Sciences Institute and a mill where every layer is cut, cured, felted or carefully left empty. STRATA has helped 28,114 sleepers find their Strata Number™, the layer count at which their neck is finally quiet. The company employs 64 people and one cat.

Contact

Press office.

For interviews with our founder or our scientists, review samples, or high-resolution assets, write to our press office.

Write to[email protected]

Review samples are loaned for 30 nights and must be returned with all 100 layers, in order.

Or use the form.

We will treat it as a deadline, not a suggestion.